Whitepaper
Agile scalability:
How can I be ready to expand language support to respond to changing customer needs?
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Expanding your brand across the globe and into new markets sounds exciting, but it can also be intimidating. Your support needs to stay consistent and have rock-solid agility and speediness as customer demands inevitably grow and change.
So how can you build a well-oiled CX machine that can mature with you when it comes to language support?
Unified operational framework
Brands should establish a unified operational framework that simplifies management to standardize processes, workflows and tools across different language support teams. This simplifies management and enables agile scalability.
Monitoring tools + analytics
Performance monitoring tools and analytics can be your superpower when it comes to tracking and analyzing language support operations. This data-driven approach allows brands to identify areas for improvement and make informed decisions.
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GenAI
- Speedy, efficient automation: GenAI can be used to sort through incoming queries and either solve them right then and there or route them to the right agent who can tackle a more complex issue. This kind of service allows you to achieve speed and predictability and can be even more reliable than when handled by a human.
- Personalized support: GenAI is incredible at handling large amounts of data, which includes a history of each customer interaction to understand preferences, including language.
- 24/7 accessibility: A virtual multilingual agent puts less burden on agents from both a language and time zone perspective. GenAI allows queries to be solved in all different time zones on a 24/7 basis, allowing customers all over the world to get the support they need in their time zone.
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