Whitepaper
Agile scalability:
How can I be ready to expand language support to respond to changing customer needs?
Expanding your brand across the globe and into new markets sounds exciting, but it can also be intimidating. Your support needs to stay consistent and have rock-solid agility and speediness as customer demands inevitably grow and change.
So how can you build a well-oiled CX machine that can mature with you when it comes to language support?
Unified operational framework
Brands should establish a unified operational framework that simplifies management to standardize processes, workflows and tools across different language support teams. This simplifies management and enables agile scalability.
Monitoring tools + analytics
Performance monitoring tools and analytics can be your superpower when it comes to tracking and analyzing language support operations. This data-driven approach allows brands to identify areas for improvement and make informed decisions.
GenAI
- Speedy, efficient automation: GenAI can be used to sort through incoming queries and either solve them right then and there or route them to the right agent who can tackle a more complex issue. This kind of service allows you to achieve speed and predictability and can be even more reliable than when handled by a human.
- Personalized support: GenAI is incredible at handling large amounts of data, which includes a history of each customer interaction to understand preferences, including language.
- 24/7 accessibility: A virtual multilingual agent puts less burden on agents from both a language and time zone perspective. GenAI allows queries to be solved in all different time zones on a 24/7 basis, allowing customers all over the world to get the support they need in their time zone.